Branding & Digital Marketing Package

Overview:

For Handyman K, a professional handyman service specializing in home, condo, and apartment renovations, I developed a comprehensive branding and marketing strategy to establish a strong presence and attract new clients.

Responsibilities

• Brand Identity
• Business Card
• Social Media Design, Content and Meta tag
• Banner

Goal

Handyman K needed a strong brand identity and digital presence to stand out in a competitive market.

The objective was to:
✔ Establish a professional and trustworthy brand
✔ Increase social media engagement and followers
✔ Generate more leads and customer inquiries
✔ Create a consistent marketing strategy to grow the business

Solution

To achieve these goals, I developed a comprehensive branding and marketing package, including:

• Brand Identity: Designed a custom logo and Handyman K character to create a recognizable brand
• Print & Digital Marketing: Created business cards, social media assets, and banners for both online and offline marketing
• Content Strategy: Developed a 3-6 month social media plan with engaging posts, before-and-after templates, and video content
• Social Media Optimization: Set up and optimized Instagram and Facebook to attract and engage potential clients
• Video Production: Created a promotional video featuring Handyman K’s services to enhance brand storytelling
• SEO & Meta Tag Optimization: Crafted high-performing meta tags to boost online discoverability and visibility

By implementing this strategy, Handyman K now has a professional, cohesive brand and a structured marketing plan to drive long-term business growth.

Results

• A fully branded, professional handyman service with an engaging social media presence
• A structured marketing strategy to increase visibility, attract leads, and grow the business